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Similar to shopping portals, comparison engines offer virtually any product you can think of with the advantage of allowing the customer to compare product prices, making the engine a one-stop shop. In fact, many shoppers choose to purchase from comparison engines - even if the desired product was found elsewhere. Comparison engines feature either specific products or a range of products; for example, sites like MagazinePriceSearch.com are specific to a product, while others like NexTag carry virtually any product you can think of. |
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NetTraction™ has sourced and acquired relationships with both multiple product sites and niche sites. In addition to handling the insertion and the management, our metrics approach and our unique cost-plus-performance payment terms give you all the advantages of a purely pre-paid campaign and a purely performance campaign. |
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